MANSA MARKET

WEAR Ghana is a Ghana-based international fashion brand founded in 2013 by entrepreneurs Awura Abena Agyeman and Angorkor Nai-Kwade. With a vision to celebrate African excellence through contemporary fashion, WEAR Ghana has become one of Africa's most beloved brands over the past ten years.

 

Mission
Through the business of fashion, WEAR Ghana aims to celebrate African excellence, inspire the next generation of African entrepreneurs, and create opportunities for women.

 

Vision
To become Africa's most loved brand, representing the legacy and spirit of the continent.

 

Founders
WEAR Ghana was co-founded by Awura Abena Agyeman and Angorkor Nai-Kwade, who left their corporate jobs in banking and telecommunications to pursue their dream of contributing to their community through fashion. Their partnership has resulted in the creation of the GIGI collection, a unisex and stylish line that captures the magic of African heritage.

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Product Offering
WEAR Ghana specializes in contemporary clothing made from locally sourced African fabrics, including Ankara, wax print, and Kente cloth. The brand's extensive collections cater to men, women, and children, featuring bold colors and monochromatic palettes. From Smart Casual to Business Casual and semi-formal styles, WEAR Ghana provides options for various occasions, including the VIMPant, an athleisure style blending fashion-forward design with comfort.

 

Community Initiatives
WEAR Ghana is committed to empowering Ghanaians and Africans globally, fostering collective pride in the continent. The brand has initiated community-building campaigns like #WorldGIGIDay, #FreeURStyleFriday, and #DoGhanaGood. Additionally, WEAR Ghana has sponsored a free introductory tailoring course for women, contributing to skill development and empowerment.

 

Values

• Africa: WEAR Ghana values and represents the legacy and spirit of the African continent

• Women: Passionate about creating a better world for women, WEAR Ghana actively supports initiatives for women's advancement.

• Excellence: Committed to pursuing excellence in all actions, from design to customer experience.

• Creativity & Innovation: Rejecting the status quo, WEAR Ghana constantly pushes limits to create enduring designs and solutions.

• Collaboration: Believing in the magic of synergy, the brand actively seeks collaborations with like-minded partners.

• Courage: Demonstrating the courage to do the right thing, question motives, admit mistakes, and pursue ambitious goals.

 

Achievements
Over the past decade, WEAR Ghana has garnered a growing following of style-conscious African millennials and fashionistas. The brand's urban fashion aesthetics, high-quality products, and impactful community initiatives have contributed to its success and international expansion.

 

Join Us on Our Journey
WEAR Ghana invites individuals who share a passion for the African continent and a commitment to transformation to join them on their phenomenal journey. From designing wearable monuments of African excellence to inspiring the next generation, WEAR Ghana continues to shape the future of fashion in Africa. Stand Out with WEAR Ghana!